Scene 12
The configuration table
A seven-question diagnostic that maps your situation against the structural 1P-fit criteria. Five minutes. Output: a clear signal on whether your catalog is a 1P candidate, and which engagement model (Selective, Hybrid, Full Channel, Agency Co-managed) likely fits as the starting shape.
Seven questions across: your current Amazon Canada situation, catalog characteristics, brand maturity, unit-economic profile per dominant SKU type, channel-conflict considerations (other wholesale relationships), partner-ecosystem context (existing agency or consultant), and strategic posture. Output: a starting engagement-model recommendation (Selective, Hybrid, Full Channel, or Agency Co-managed) plus a quick yes/no on whether your situation looks like a clean 1P fit at all.
Real assessment. The seven questions map to actual fit-criteria we use on discovery calls. The output is a directionally useful recommendation, not a sales pitch wrapped in a quiz.
Each question has an Other / not sure path. Edge cases route to a free-text question at the end so we can read your context properly. The discovery call covers anything the assessment can't.
Yes. The output shows on screen at the end of step 7 and is also emailed to you with a longer write-up.
Always. The assessment surfaces a starting shape. Most engagements evolve over the first 90 days as real data comes in.
Book a 30-minute discovery call with the assessment output in hand. We'll validate the recommendation against your specific catalog and confirm or refine the starting model.