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Four stagings
We sell brands' products to Amazon Canada wholesale. There are four kinds of brands we work with directly — manufacturers, distributors, FBA sellers, and creator brands — and three kinds of partners who bring clients to us: Amazon agencies, brand consultants, and distribution strategists. Scroll down to find yours.
You make your own products and have existing wholesale relationships with retailers like Costco, Loblaws, or Walmart. Sell us the same way. For manufacturers →
You carry multiple brands and serve downstream retail and B2B buyers. We become one more wholesale customer in your downstream rotation — Amazon Canada. For distributors →
You're already selling on Amazon's self-service marketplace (called 3P, using Amazon's fulfillment service FBA). Keep your FBA. Hand us the products where the wholesale channel (1P) pays better. For 3P / FBA sellers →
Built around an audience and a product line — content-first, DTC-first, founder-led. Stay focused on content; we run the Amazon channel. For creator brands →
You operate on Amazon for clients — advertising, A+ Content, ranking, brand-store work. Offer the wholesale channel (1P) alongside your scope; we don't touch what you run. For Amazon agencies →
You advise on brand strategy and channel architecture. Add the Amazon-wholesale answer to your pitch without becoming an operator yourself. For brand consultants →
You design channel portfolios for your clients — DTC, wholesale, big-box, B2B, online marketplaces. We're the operator for the Amazon Canada wholesale cell in your matrix. For distribution strategists →
Your practice spans more than one of the above, or you'd rather see how we collaborate with partners before picking. Start at the partner page. Working with your partners →
Whether you're a brand wholesaling to us directly, or a partner introducing a client, the underlying engagement is the same: we hold Amazon Canada's wholesale vendor account, we buy your products at wholesale, we take title, and we run the channel. What changes is how you plug in — as the brand directly, or with a partner alongside us — plus which of the four setup options (Selective, Hybrid, Full Channel, or Agency Co-managed) fits your situation. See how we work →
Yes — agencies are a core partner channel. Your existing client work continues unchanged (advertising / PPC, A+ Content, ranking, brand store). We add the Amazon 1P wholesale channel as a parallel operational layer with referral arrangements paid quarterly against realized wholesale revenue. We never bypass you to the client.
Yes — creator brands fit cleanly, especially for consumable product lines where Subscribe & Save compounds recurring revenue. The most common setup is Selective (one or two hero products on 1P, the rest of the catalog stays on your existing channels). Your DTC site, content, and customer relationship all stay yours.
You become our wholesale supplier the same way you supply your other downstream wholesale customers. Same case packs, same EDI (or email POs to start), same invoicing cadence. We're additive to your existing distribution network — not a replacement for your retail, B2B, or institutional accounts. Most distributors with an existing FBA arm run Hybrid, splitting products between channels.
That's fine — your existing wholesale operating apparatus carries over if you have one, and if you don't (most creator-led and direct-to-consumer brands don't), we help set up the wholesale-shaped operational layer during onboarding. The mechanics are the same as supplying any wholesale buyer; we just happen to be the buyer.